A field guide for independent artists
How to plan a release campaign as a Metal artist
Plan a release campaign in Metal
Organize artist promotion before, during, and after release day. Start with a specific release, make its genre signal easy to understand, and give each listener a clear next step after discovery.
Genre context
Study active metal catalogs
Use these artist profiles as context for positioning, catalog depth, and the release details listeners see first.
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syn.terra
Industrial jazz and biomechanical blues. Piano-driven metal melodies, varying from horns and heavy drums, to atmospheric electronics and downtempo ...
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Splendidula
Atmospheric Black/Doom Metal. Prepare to be spellbound as you enter an immersive realm, where dreamy visuals and decorations adorn the stage. Sple...
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Buzzard (Doom Folk Metal)
What if Bob Dylan listened to Black Sabbath and read H.P. Lovecraft? The bleak brainchild of singer/songwriter Christopher Thomas Elliott, Buzzard ...
Keep building
More guides for metal artists
Move from one release objective to the next without leaving this genre.
Across the catalog